Patricia Walker

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An international business woman and associate professor based in London and affiliated to Peking University. Latest publication with Springer and Peking University is China Cultural and Creative Industries Reports 2013 

An extensive Hospitality and Tourism international industry and academic background is applied as an industry board director, entrepreneur, consultant, researcher, international book editor and reviewer, enterprise judge, external examiner, accreditation expert, keynote speaker, visiting professor, EU funded partner across Asia, China, Europe, Caribbean and Latin America.

Professional practice and consultancy - previous roles include validation leader and partner for international partners, International Hospitality Management subject field director, MBA Hospitality and Tourism Management founder and leader, Cyprus Government Accreditation panel member for Hospitality and Tourism provision,  Assumption University Thailand BA Hospitality programme developer, Sri Lanka Mount Lavinia Hotel School consultant, Greek Cyclades Islands Hospitality and Tourism adviser, Ministry of Tourism Cuba International consultant and Ministry of Higher Education Adviser. Ministry of Culture, China, Expert Panel international representative, Founder partner and Non Executive President of International Alliance Cultural and Creative Industries, China National Tourism Administration representative to Eastern Chinese Provinces, Shanghai, Fujian, Zhejiang. Chinese seminar coordinator. Adviser to Hunan Province

Thought leader, key note speaker, visiting professor, mentor, strategic adviser for culture and creative industries curriculum development, industry training, customer relations applications, food and beverage development, small and micro business projects with industry and government partners including IBM Smarter PLanet Lab, LDA, British Expertise, Cranfield, European Social Fund, British Council, CEGB, Addenbrookes Hospital, tourist boards in UK, Germany, Netherlands, France, Finland, Greece, Cyprus, Turkey, Sicily, Cuba, Caribbean, Sri Lanka, Russia, Romania, Thailand, Malaysia, Korea, Japan, China.

Professional qualifications - MA Comparative Employment Relations, Postgraduate Diploma, Institute of Personnel Management, Training Officer Diploma, Institute of Training and Development, Post Graduate Diploma in Education, Institutional Management Queen Margaret University

Research interests - Cultural and Creative Industries, natural disaster management, business of restaurants, tourism education, SME's

The first UK hospitality industry female to be conferred with a Master’s degree in 1987 with the thesis on Productivity in London and Berlin Hotels – used as source material for NIESR productivity reports.

PhD Funding Awards - VC scholarship Alex Callard, Savoy Education Trust scholarship Peter Lugosi

Founder partner of four applied centres: International Association of Culture and Creative Industries International Institute for Culture Tourism and Development, Institute for the Study of Cuba and the Cities Institute Cultural and Creative Cluster.

Lecturing background in Corporate Strategy, Business of Restaurants, Design, Contemporary Issues in Service Industries.

Book reviewer for Pearson, McGraw Hill, CABI, Routledge, Prentice, Thomson, Chapman & Hall

Publications ( 2013 name change to Patricia Walker)

International research publications in culture creative industries, micro enterprise, natural disaster management, hospitality and restaurant development, tourism strategy, training and education

Walker, P., Xiang, Y., (2013) Editors, Understanding China, China Cultural and Creative Industries Reports, Springer-Verlag, Germany

Walker, P., (2013) Pop Ups, Cultural and Creative Industries, 6th IACCI Symposium, Kobe University, Japan

Wood, P., (2012) ‘The Impact of International Cultural Trade of China on London Consumers and Return on Investment’, Ministry of Culture , Beijing, China

Wood, P., lead editor (2013) ‘The China reports - Culture and Creative Industries’, Springer

Wood, P., (2012) International Association of Cultural and Creative Industries keynote, Queensland University, Australia

Wood, P., Cleary, T., Farrar, K., (2012) ‘The IBM Smarter Planet Lab, Analytics’ keynote, LMU Teaching and Learning Conference

Wood, P., Xiang.,Y, Montgomery, L., Callard., A., (2012) Cultural and Creative Industries, China Perspective, Confucius Institute and University of Glamorgan, Wales

Wood, P., (2011) ‘CCi Developments - East Meets West’, keynote and partner, IACI 4th Symposium, Seoul, Korea

Wood, P., Dyson, P., Todorovic, M., (2011) ‘Work based learning – best practice?’, Teaching & Learning Conference, LMU, London

Wood, P., Dyson, P., Booth, C., Wang, J., Yang, J., (2010) ‘International Music Management’, Chair Roundtable Edu Tourism Programme, Peking University, China

Wood, P., (2010) ‘International Alliance Cultural & Creative Industries 3rd Symposium’, Director, House of Lords, London

Wood, P., et al.,(2010) ‘Global Perspectives’ International Alliance Cultural & Creative Industries 2nd Symposium, Panel Speaker, Peking University & Ministry of Culture, Beijing, China

Moderator and Keynote (2010) 'Opportunities in Romania in the fields of Tourism and Events Management' The Conference of the Romanian Students, Teachers and Researchers in the UK, 4th Edition, October 2010, London

Wood, P., (2009) "Future Forward", Keynote speaker, Shine Awards, London

Wood, P., (2008) "Disaster Management - best practice Tourism strategy - Cuba case study", Kunming, China

Wood, P., Fernandez, H.,(2008) "Cuba Future Tourism Challenges for Education - Cuba tourism education, innovation and development: new opportunities and challenges", WTO, Ulysses Conference, Madrid, Spain

Wood, P., (2008) "Corporate Strategy -a focus on Hospitality and Tourism", Visiting Professor, Habana University, Centre for Tourism, Cuba

Wood, P., (2008) "Brain Food -Ingredients for Pupil Success" George Green’s School, Cafe Vert Seminar Series, London

Wood. P., (2007) ‘Design - the contribution in the tourism industry’, Visiting Lecturer, Habana University, Cuba

Wood, P., (2007) ‘Café Vert’ Public Private Partnership, Opportunities, LMU Press, London

Wood, P., (2006), ‘Destination Cuba - Hospitality and Tourism Education, Training Strategy and Challenges, ’"Recent Developments in Tourism Research", Journal of Tourism and Development (Revista Turismo & Desenvolvimento), March 2007, Portugal

Wood, P., (2006) ‘Natural Disaster Management in Cuba - A Case for Partnership Best Practice’, Keynote Speaker, British Expertise Mission, Trinidad

Wood, P., (2006), ‘The HLTT curriculum - ‘Hospitality, Leisure, Travel and Tourism education and training in a global context’, Keynote Speaker, ’ Universidad 2006, Round Table, Habana, Cuba

Wood, P., in Lynch, R., (2006), co writer ‘Buying Travel online; choosing a strategy for the internet age’ case study, pp563, Corporate Strategy 4th Edition, Prentice Hall

Wood, P., (2006), ‘Tourism and education development in Turkey’, Partner, EU project with Texis, Istanbul, Turkey

Wood, P., (2005), ‘Challenges for Tourism’, ‘Backin’ Barbados’ symposium, key note Speaker, Barbados Tourism Authority, Barbados

Wood, P., Fernandez, H., (2005), ‘Hit or Miss’- Disaster Management in Cuban Tourism’, Keynote Speaker, WTO Ulysses Conference, published proceedings, Madrid

Wood, P., (2004) Tourism in the International Marketplace, Keynote Speaker, Universidad 2004, published proceedings, Habana, Cuba

Wood, P., Rogers, T., Conference and International Education, Keynote Speaker, Universidad 2004, published proceedings, Cuba

Wood P., (2003) The Ultra Competitive Marketplace, Keynote Speaker, Barbados Tourist Board, London, 2003

Wood P. & Jayawardena C. (2003), Cuba - Hero of the Caribbean - Tourism Education Strategy, International Journal of Contemporary Hospitality Management, Vol 15, no 3, pp 151-155, Emerald, UK

Wood P. & Henzell J. (2002) Jakes - Treasure Beach, Corporate Social Responsibility, published proceedings, University of West Indies, Jamaica

Wood, P. (2000) The Hotel Industry and the role of the Concierge, Keynote Speaker, The Use of Food Images in selling Countries to Tourism, London

Wood, P. (1999), Globalisation effect of Hospitality Industries, Visiting Professor, Jyvaskyla Polytechnic, Finland

Wood, P. & Knowles, T. (1998) Accreditation Report on Private Hospitality, Tourism, Leisure Training and Education Provision in Cyprus, Ministry of Education, Cyprus

International Work Experience Survey (1997) Victoria University, Australia

Wood, P., Allmond, M., (1996) Small Business and Core Competencies, Keynote Speaker, published proceedings, ESBA Conference University of Vaasa, Finland

Wood, P. (1993) Continuing VET in Hotels France and UK, Conference speaker, University Guildhall, London

Wood, P. (1990) Comparative Study of Productivity in Hotels in UK and Germany, published proceedings, NIESR, London

Wood, P. (1987) Education and its future partnership with Industry, Keynote Speaker, Restaurateurs Association of Great Britain conference, London

Wood, P. (1986) Comparative study of VET in London and Berlin Hotels (unpublished MA thesis) - adopted by Sig Prais for NIESR

Allmond, M., Ellesley, M., Warnes, T., Wood, P., (1981) ‘Continental Craft Study - Germany’ published HCTB, London



Post Graduate
First name:
Peking University
Current Post:
Assoc Professor, Hon Researcher
Highest Qualification:
Subject Specialism
hospitality, tourism, business and corporate strategy, cultural and creative industries

Current Examiner Responsibilities

1. Name of Institution:
1. Name of programme:
1. Examining Period (from/until)

Postgraduate External Examiner Experience

1. Name of Institution:
Manchester Metropolitan University
1. Name of programme:
MBA Hospitality Mangement
1. Examining Period (from/until)
2011- 2014
2. Name of Institution:
IMI Luzern
2. Name of programme:
MBA Hospitality and Tourism
2. Examining Period (from/until)

Previous External Examining Experience

1. Name of Institution:
1. Name of programme:
1. Examining Period (from/until)