Una McMahon-Beattie

Una McMahon-Beattie is the Head of Department of Hospitality and Tourism Management at the University of Ulster. She has a PhD from the University of Gloucestershire in the area of revenue management, relationship marketing, pricing and consumer trust. She has published widely in journals, books and conferences in these areas in the UK and internationally.

Una is Deputy Editor for the Journal of Revenue and Pricing Management and is the author or editor of a number of books including, Revenue Management: A Practical Pricing Perspective,  and Revenue Management & Pricing: Case Studies and Applications. Una is a Senior Fellow of the Higher Education Academy and also has research interests in the use of digital technologies for assessment and feedback particularly in the area of the practical skills acquistion.

First name:
Una
Surname:
McMahon-Beattie
Institution:
University of Ulster
Current Post:
HOD
Highest Qualification:
PhD
Email:
usm.mcmahon@ulster.ac.uk
Subject Specialism
Hospitality and Tourism Marketing, Tourism Futures

Current Examiner Responsibilities

1. Name of Institution:
University of Surrey
1. Name of programme:
Hospitality and Tourism Programmes
1. Examining Period (from/until)
2012/Present

Postgraduate External Examiner Experience

1. Name of Institution:
N/A
1. Name of programme:
N/A
1. Examining Period (from/until)
N/A

Previous External Examining Experience

1. Name of Institution:
University of Bournemouth
1. Name of programme:
BSc (Hons) Marketing/International Marketing
1. Examining Period (from/until)
2008/2012
2. Name of Institution:
Glion Insititute of Higher Education, Switzerland
2. Name of programme:
Hospitlaity and Tourism Programmes
2. Examining Period (from/until)
2003/2013
3. Name of Institution:
Waterford Institute of Technology, Ireland
3. Name of programme:
BA Hons Hospitality Management; BA Tourism, Heritage and Hospitality Studies; Higher Certificate in Business Studies and Hospitality Operations
3. Examining Period (from/until)
2002/2006
4. Name of Institution:
• Gloucester Business School
4. Name of programme:
MBA
4. Examining Period (from/until)
2000/2002
5. Name of Institution:
University College Birmingham
5. Name of programme:
BSc (Hons) Tourism Mgt
5. Examining Period (from/until)
1998/2001