Revenue Management

23rd May 2019 26th May 2019

11th-12th June 2019

Join us to learn all you need to know about Revenue Management in hospitality. Our renowned two day short course provides practical tips and guidance on how to maximise revenue and o grow the right customer base. The course includes a competitive simulation exercise and practical advice, which can be immediately applied to benefit the organisation.  

Topic includes:

  • Revenue management: its evolution and future
  • The customer, who they are, how they book and how to reach more
  • Market segmentation
  • Distribution and transaction costs
  • Pricing and its relationship to value
  • The importance of online reputation and reviews
  • Trends around the management of big data.



University of Surrey